This isn't fake news, but it is a fake first lady: A wax Melania Trump unveiled at Madame Tussauds in Times Square on Wednesday by a very real Sean Spicer, President Trump's former press secretary.

"It's pretty remarkable how lifelike it is," Spicer said after the unveiling.

Officials from Madame Tussauds said 20 artists spent four months creating the wax first lady, outfitting her in the same dress the real Melania wore during one of the debates in the last presidential race.

The installation is part of an interactive exhibit called "Give Melania a Voice." Museumgoers will have the chance to tweet on her behalf from a Madame Tussauds Twitter account.

But Spicer's appearance at the promotional event seemed, well, unreal. After all, he was forced to resign last year by President Trump.

But then it became clear: Spicer is promoting a book. In between plugs for the memoir, he waxed poetically about the first lady.

"She's a very gracious and fashionable woman," Spicer said. "I don't think the American people have fully appreciated the amount of intellect she has."

Some visitors endorsed the faux Melania.

"I know it's a very controversial figure with the president now, but I think it's still part of history," visitor Sinead Cameron said. "As a teacher bringing a school group, I think students and adults need to be a part of that and stuff. Whether you like her or whether you don't, she's still our first lady and you need to respect that."

But for those who don't?

"We encourage everyone to get up close. There's no ropes and barriers to any of Madame Tussauds," said Christine Haughney, the regional head of marketing for Merlin Entertainment. "The big thing is, obviously, it's a case by case basis, we hope everyone's respectful."

The big reveal came as a video of the president's repeated attempts to hold his wife's hand before a state dinner went viral. Their wax versions? Still a bit stiff, which, to some, seems appropriate.

"I just think it gives off just like a fake relationship honestly," one museum visitor said. "I just don't think it's anything organic."

"They have their moments like any couple does, but she's a great supportive spouse," Spicer said.

Soon, Melania Trump's wax version will follow her to the White House, as the exhibit is only temporary and will be relocated to Washington D.C. on May 31.