New Metals Populate Jewelry Industry
With fashion week just around the corner, it's time to accessorize. NY1's Michelle Park got an insider's peek on how to get the look for less.
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Is all that glitters gold? Jewelry industry insiders say not quite. There's much more out there.
"We've seen over the past year or so an influx of new metals, especially in the fashion category for jewelry," says Jennifer Gandia, the owner of Greenwich Jewelers.
We are still seeing statement jewelry this fall but the bigger the piece, the heavier the weight. So jewelers are finding some interesting work-arounds.
"Some of the new metals are palladium, because it's incredibly lightweight and pliable and durable," Gandia says. "Another one is brass, which may not be as lightweight but you can achieve some really large, bold pieces."
Palladium, long used for electronics, is part of the platinum family of metals. It is now entering the jewelry sphere in a major way because aside from its weight, it's also more affordable.
"It really fits the niche for getting a beautiful, precious metal that's going to highlight your diamonds and gemstones but it's at a great price point," Gandia says. "It's less than platinum or white gold."
You will also be seeing more industrial metals like titanium and stainless steel in the jewelry stores, as fashion-lovers search for accessories that won't break the bank.
"Considering what the economy's been like over the past couple of years, you're not spending tons of money on brand new wardrobes," Gandia says. "What they're buying are really great accessories to liven up what they've already got in their closets."
So whether you want to put a ring on it or get ready for a night out on the town, there are some new kids on the block when it comes to metals in your bling.