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Updated 10/14/2009 05:07 PM

State Offers Job Seekers A 'Tweet' Alternative

By: Asa Aarons

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The same technology behind Facebook and Twitter is helping to link job candidates with prospective employers. NY1's Asa Aarons filed the following Employment Report.

Free computer and online access is being provided at the New York State Department of Labor as a way to match the unemployed with companies that are hiring. But users don't have to come to the center in Downtown Manhattan to reap the benefits.

"I spend six hours a day on the computer. I've made it my full time job," said Rockaway resident Danielle Lazzaro.

Those online activities recently led Danielle to the newest way to look for a job. Social networking has become job networking. Facebook and Twitter, frequently used to send photos, conversation and friendship, are now set up by the New York State Department of Labor to include up-to-the minute employment content with a personal touch.

"They know what you are going through, you can sort of share stories with each other," Lazzaro said.

While many states have online employment sites, New York is among the first to utilize the camaraderie of Facebook and the ability to Tweet job leads instantly.

"Say there's a job fair in Manhattan, we'll send out a Tweet that says here's where it is, the time and everything. And then it will be retweeted out, our followers get it but then our follower's followers get it," said Michelle Duffy of the New York State Department of Labor.

Duffy helped set up the system and regularly corresponds with job seekers. How successful has it been? She says you can multiply Danielle Lazzaro by one million.

"A month ago we were getting three million hits, now we are up to four million. We attribute it to Twitter and retweets," Duffy said.

The New York State Department of Labor is way ahead of the curve when it comes to this technology, and other states are reportedly keeping an eye on the program.

To find out more, visit Facebook, Twitter or the more traditional state labor departmentwebsite.