Study: DVRs Can Help Improve Relationships
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According to a recent study, digital video recorders, or DVRs, can not only help improve relationships but they can also help relieve stress inside your home.
NY1's Adam Balkin spoked with some users who said that DVRs played an important role in their lives.
“Yeah, I'm like, ‘honey, watch that football game, that's great’. I'll watch 'Seinfeld' reruns in the morning,” said a user.
“I'd probably put my cell phone, at this point, above that,” said another user. "DVR would probably go second, for a convenience factor.“
The study that backs those sentiments was commissioned by NDS, a company that develops technology inside many of the DVRs that are integrated with cable boxes. It found, among other things, that thanks to fewer fights over the remote, about 80 percent of DVR users in the U.S. think the technology has improved their relationships, with 33 percent saying it helps cut down on the number of arguments and 81 percent thanking their DVRs for freeing up time to spend with the family.
“People rank their DVR second only behind their mobile phone and ahead of their gaming console and iPod. In terms of home appliances, people rank their DVR third behind their washing machines and microwaves,” said Todd Narwid of NDS. The DVR proves that time shifting is a very important element of content, so we see the power shifting, from the broadcaster putting content on TV and telling you when to watch it; DVRs enabled consumers to decide when they wanted to watch it and that's time shifting or watch it when you want."
So the study said that we love our DVRs, great, now what? Well, now it's time for technology developers to take what it is we love about these things, and expand on that.
“The second step and it's already being deployed in some networks is where you want it and on what device you want it,” said Narwid. “So, a natural extension of this is to be able to watch any content that hits your TV, record it, watch it on any device you'd like a phone, a PC, a personal media player, anywhere you want it.”
The study also indicates that 97 percent, nearly all Americans with access to a digital video recorder, watch an hour or more of live and recorded television everyday.