Celebrity Glitz Sometimes Dazzles Potential Buyers Of A Film Locale
With so many hit television shows and movies being filmed in New York City, the houses that were used may also have some star power. NY1's Bree Driscoll filed the following report.
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Whether it’s the home of the Corelone family in "The Godfather" or the apartment where Monica and Rachel lived in "Friends," these New York City homes have become part of film and television history.
But when it comes time to sell, do these mega-hit homes bring in the mega bucks?
"Situations where a location would demand higher prices is if the property had been used for a blockbuster," says Laura Wagner, the director of film locations for Sotheby’s International Realty.
Wagner says that if the property was only used for a few scenes or played a small role, it doesn't really affect price. It’s more of a perk.
"So I see it almost on a certain level as an amenity as opposed to selling it based solely on the fact that it was used for a film location," Wagner says.
Sometimes, the notoriety of having one's property in a television show or film isn't always a good thing. The property that served as the exterior for Carrie Bradshaw's apartment in "Sex And The City" has fans coming in droves to get their pictures taken on these famous steps, despite the No Trespassing signs.
While films and television shows can be an attraction to buyers, so are the personal homes of the stars.
"I think if you price it to the market, the celebrity status will help you generate showings that would drive the price to a different number," says Mara Flash Blum of Sotheby's International Realty.
Our society's celebrity infatuation can be a property's best marketing tool.
However, Flash Blum says when you are dealing with high-priced real estate, the buyers are often notable themselves and the glamour associated with having a celebrity seller does not always affect them.
"The high end, those buyers don't really care who owns the property they’re looking with their own eyes,” says Blum.
But in the end, real estate experts say a little star power doesn’t hurt.