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Video Resumes Offer Reel Advantage

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Some adventurous job seekers are tossing out their paper resumes in exchange for some recorded face time. NY1's Asa Aarons filed the following Employment Report.

The art of the video resume has gone from gimmickry into a serious part of your presentation as a potential employee. The novelty of a makeshift home recording might have sustained the effort in the beginning -- not any more.

People are turning to video professionals to create polished resume reels. The problem, however, has been the cost. Not many out of work job seekers can fork over a couple thousand dollars for a slick looking video.

One company, Video Bio, is attempting to change that. Operating from Toronto as a creator of corporate advertising and even dating videos, the company has recently opened up a branch in New York City where videos about love and business will be joined by a service featuring low cost, but high production video resumes.

"In the studio with you, you have a producer and a videographer who make sure that you're well lit, that you're well framed, the audio is right and you work for your key message in a very conversational on-camera approach," said Video Bio CEO Catherine Fennell.

Paul Desormeaux is an IT professional hoping to make an impact online. He recently paid $300 for Video Bio to interview, script, shoot and edit a resume reel.

"One of the things I'm hoping is that this will make me stand out a little bit more more than other candidates," Desormeaux said.

Producer Pamela French has done phone interviews and has a script ready for him.

He looks wonderful and able to feel comfortable in front of the camera with me as I ask him questions and talk to him and shoot him so he feels he's at his best," French said.

After the shoot, editing takes place. The total time from first contact to finished video is only four days.

Video Bio can host it or the client can present it elsewhere. The point is a job seeker now has a polished video presence to work with.

"And it's so important in this day of online clutter. This is the one way that you have to express what your personal brand is and your professional message is and manage your reputation online," Fennell said.

When you are shopping around for a video resume, check for the format they will use. Will they hand you a raw tape or supply a finished DVD? Also ask about how long and how many takes you will have to shoot your message as well as the total price.

Ask Asa

If you have an employment story, a job, a new interview technique, or something you want to share with those looking for work or those doing the hiring, contact Asa Aarons at askasa@ny1.com.

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