A well-known theater keepsake is making history this month as it changes its image for LGBT Pride Month. NY1's Frank DiLella filed the following report.
From yellow to rainbow, Playbill is making history.
In celebration of all things LGBT, for the first time, the iconic national theater magazine is changing its image for the entire month of June.
"For decades, pioneers in the industry like Larry Kramer, Harvey Fierstein, George C. Wolfe, Billy Porter have done so much and given so much of their time, their effort and their art towards a great cause," said Blake Ross, editor of Playbill.
Speaking of Billy Porter, the Tony Award winner is promoting a message of love and acceptance eight times a week as the fabulous drag queen Lola in the Broadway hit musical "Kinky Boots." He says the rainbow playbills go hand in hand with his persona on stage and off.
"It's an important time. It's an important month," Porter said. "I'm so proud to be at the front of the movement."
It's Playbill Pride not just on the cover, but also inside the book.
This month's issue of Playbill features a story on LGBT characters in Broadway plays and musicals, along with an article on a trio of same-sex parents/theater professionals who are all raising families.
As for theater patrons and their response to the rainbow Playbill, the folks I spoke to were gleaming with pride holding their colorful keepsakes.
"I love how the country is changing, how the world is changing," said one theater patron. "Acceptance is the new trend, and I'm so happy about it."
"That's what Broadway's about," said another theater patron. "It's about inclusion and sort of being all the colors of the rainbow."
Playbill Pride lives on outside of the book. Ross and her staff are asking theater artists and theater lovers to post pictures of "LGBT pride" with the hashtag "#PlaybillPride". For more information, go to playbill.com and click on the tab #PlaybillPride.